


GENERAL IDEA "GENERI©" MYLAR BALLOON, 1992
Marsoni
M251S
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Friday, May 29
GENERAL IDEA "GENERI©" MYLAR BALLOON, 1992General Idea was founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945 1994), and Jorge Zontal (1944 1994). Over the course of 25 years, they made a significant contribution to postmodern and conceptual art in Canada and beyond. In 1992, at the height of their career, and less than two years before the untimely demise of two of its members, General Idea staged a massive installation at the Centre d'art Santa Monica (Spain) The
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Reviewed in the United States on June 1, 2026
★★★★★ 4
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